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Donors: How To Use Their Story

Donors: How to Use their Story       What makes your donor stories more engaging? So, engaging, that your donors would respond to it. The key to positive donor response comes from good donor stories. So how do you make sure that your donors respond positively. Essentially, what makes a donor story good?   […]

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How to Grab the Attention of a New Generation

How to Grab the Attention of a New Generation         Not all generations are created equal. Growing up during contrasting times of communication and technological advancements, each generation of supporters has cultivated distinct ways to connect with causes they are passionate about. Younger, tech-savvy donors embrace mobile and social giving trends while […]

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Storytelling: Why do You Care? Why Should They?

Storytelling: Why do You Care? Why Should They?          You do not need to be Mark Twain or Jane Austen to be a successful storyteller. In fact, telling a story that sounds like fiction will leave a lot of readers thinking it is. Excessive details, melodrama, and exaggeration can make your appeals […]

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Different Ways to Engage Your Community

Different Ways to Engage Your Community Engagement is a way to create relationships and build trust with local residents and diverse groups within your community. It is important for both your charity’s advocacy and fundraising that the local people who are interacting with your project are able to feel that they can both feedback and […]

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What are the Main Elements of a Good Story?

What are the Main Elements of a Good Story? In recent blogs we have talked about the need to be able to tell your supporters’ relatable stories which provide an emotional anchor to your cause. This is because though you believe wholeheartedly in the cause of your charity, asking for money is hard. You need […]

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How To Recruit Volunteers For Your Charity

How to Recruit Volunteers Volunteers are the lifeblood of voluntary organisations. But why do they volunteer?  How can we recruit people to volunteer their time, skills etc.?  People volunteer in many different roles in charities including being a trustee, helping with business activities such as assisting in a charity shop, fundraising, organising events, helping in […]

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How to Communicate To Donors

How to CommunicateWith Donors How to CommunicateWith Donors Creative strategies for fundraising are crucial now more than ever, especially as during the pandemic physical shops were closed, and though large in-person events are now permitted, there is evidence of a reluctance from some groups to return to these kinds of events.   Though these continue to […]

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The Importance of Listening to Donors

The Importance of Listening to Donors If we want our donors to understand us, we must first understand them. The question is how you do that? The more actively we listen to our donors the more we will be able to understand what makes them tick. The knowledge and information that we gather from actively […]

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